To us, success isn’t defined by generating website traffic or “clicks”—we’re interested in creating long-term success and growth for your brand and company.
We begin and end with a focus on your specific business needs, the unique attributes of your product or service that sets you apart, and the desires of the consumers in your market.
Our process can essentially be broken down into four key phases:
We kick things off with a deep dive. We want to know what it is that makes you, you. What are your specific business needs? What does success look like for you? We familiarize ourselves with everything there is to know about your business model, your brand vision, and your specific goals.
After we’ve done an initial deep dive, we then conduct a marketplace analysis to evaluate your competitors’ products and services, identify the material differences between your brand and the rest of the competitive landscape, and synthesize your unique value proposition and story into a visual language that tells a clear story of where you’ve been, and where you’re going.
Development is the phase where we create your unique roadmap to success. We always start by ensuring that you have the basic marketing fundamentals in place, and the structure and foundation necessary for a long term strategy. We’re not trying to build ourselves into your business model— we want to set you up for success no matter who you decide to partner with in the future.
We’re your creative partners, which means that we’re in this for the long haul. We don’t just create something, tie it up in a nice bow, and leave it on your doorstep. After we’ve launched your specific marketing plan, we’ll look at what worked and didn’t work, and adjust your strategy accordingly.